Sunday, October 3, 2010

Tips to Stop the Top Self Esteem Destroyer - Cold Sores

Tips to Stop the Top Self Esteem Destroyer – Cold Sores

Even if you’ve never had a cold sore you probably know someone close to you who has. A cold sore is rarely an enjoyable experience and can easily lower a person’s self-esteem.

Here we list some practical actions and tips to put a person’s cold sore fears to rest.

Remember: cold sores are completely normal

If you ever get a cold sore try to remember that you are not being singled out and are far from being alone. It may not feel like it when you experience one, but more people are affected by cold sores than are not! Over 70% of Australian adults are infected with the cold sore virus and of these, more than a third will experience a cold sore that comes back. Talk to your friends and family and ask them if they’ve ever had a cold sore, you might be surprised at how common they actually are.

Don’t be embarrassed about something that’s not your fault

If you had tonsillitis or a cold would you feel embarrassed? Cold sores are an infection too and there is no special type of person who gets them. There is certainly no need to be ashamed by a cold sore, no more than you would be ashamed by having any other infection or virus. Remember though to take precautions to protect the people around you from catching one too. You can do this by doing things like not sharing drinks, food, make-up, cutlery, or any objects that may have touched the active cold sore infection whenever you notice signs or symptoms of a cold sore.

Cold sores are spread by direct contact with the infection while it is on the skin’s surface. This could include skin-to-skin contact such as kissing or occasionally it could include contact with an object that has touched the cold sore - such as a drinking glass or lip-gloss. If an object happens to make contact with a cold sore, be mindful not to let anyone use the item until it has been cleaned.

Help the cold sore go away quickly

Usually the biggest problem with a cold sore is how it looks and feels. If you can remedy the visible blisters and make them go away in a minimum amount of time you will be well on your way to looking and feeling your best again. To make a big problem a much smaller one, try applying the new cold sore product Dynamiclear Rapid® which helps to heal the symptoms rapidly in just one application (saving you from having to constantly reapply a treatment)and is now available in leading pharmacies.

Take advantage of the time-out
If nothing you have gets rid of that cold sore in a flash and you still feel like hiding from the world then sometimes a day indoors can be the best course of action. If you decide to lay low try to use the space wisely and spend it doing things that will make you feel better or rewarded. You could catch up on tasks you’ve been putting off, write an email to a friend or get creative in a craft or project that you’ve wanted to do for ages. Sometimes a good old-fashioned DVD with popcorn is equally as effective. It is not every day that we get time to ourselves away from friends and strangers, so enjoy it if you can!

Chat with other people who understand what you’re going through
It can be refreshing to talk with someone who knows exactly what a cold sore feels like or to get advice from someone who has been there before, and an online chat room is one way to do this. There are all kinds of support groups and chat sites, including ones that specifically cater for people with cold sores.

Take steps to help prevent the cold sore from coming back
The last thing you need is a cold sore that comes back again and again. If this is happening to you have a look at your diet and lifestyle to see if you can make any improvements that will help your body better fight the infection. For a free copy of the comprehensive diet and lifestyle guide Cold Sore Free Diet Guide visit www.coldsorefacts.com.au

Stress, UV sun exposure, hormones and some medications can also affect cold sore recurrences, so it is important to address these issues where you can. Changing how you react to stressful situations, using sun protection such as a hat and sunscreen and following a healthy diet are all practical ways to reduce cold sores.

Spread the word, not the cold sore...
Most people know very little about cold sores and sometimes they have pre-existing beliefs that are not always correct. The truth is, cold sores are extremely common, rarely pose any health problem and are easy not to spread with a little sense and sensibility.

Try to educate your friends and family if you have the opportunity. Let them know that cold sores are completely normal and, as long as you are responsible, there really is no need to be ashamed or fearful of something as minor as the common cold sore.

Dynamiclear Rapid® is a world first one application formula for symptomatic relief of cold sores. The actives in Dynamiclear work by penetrating the DNA of the cold sore virus, thereby inactivating and eliminating the virus on direct contact. Unlike existing cold sore products, results are seen rapidly from just one application, and there are no inconvenient repeat applications. One breakout = One application.

For more information visit http://www.dynamiclear-rapid.com or phone 1800 646 921

Saturday, September 4, 2010

New Pump Technology to Save Water Australia Wide

MEDIA RELEASE 31/08/2010

New Pump Technology to Save Water Australia Wide


Every year, Australians lose huge amounts of water due to burst water pipes/valves and faulty pumps and equipment. As world water shortages continue to escalate, preservation of our water resources is a key necessity in Australia’s national population and agricultural polices.

The statistics, both nationally and worldwide, paint a very dim picture toward our overall water supply. Australia is a nation that is constantly threatened with drought. In other countries, such as the USA, 50% of metropolitan cities are running out of water. Singapore is estimated to run out of water by 2030. On another scale, up to 30% of fresh water supplies are lost due to leakage in developed countries, and in some major cities losses can run as high as 40% to 70%.

The H20 Pressure Pump Controller has recently launched in Australia. Developed locally by Director, Robert Porter-Coote, the compact and clever water control and monitoring device has many applications and far-reaching environmental and cost-saving implications. It has the potential to save households and commercial premises up to 180 million litres of water a year, nationwide.

The intelligent device monitors the flow of electricity, rather than the flow of water to a pump – enabling the H20 to intuitively sense when a pump is running unnecessarily and effectively shut off the water supply if a tap is burst or left on.

Small enough to fit in the palm of your hand, safe, robust and durable, the H20 Water Pressure Controller is adaptable to all applications - domestic, commercial and rural .

Robert Porter-Coote said that the H20 Water Pressure Controller would ensure that only minimal amounts of water would be lost. “It provides a continual flow of water for a preset period of time from when the tap is turned on and then when that time limit is reached it stops pumping”, he says.

“It is the first product of its kind and has massive implication for our ongoing water shortage issues. It provides security and peace of mind for farmers who can rest assured their entire water reserve will not be lost due to accident or fault.”

The H20 Organiser device can also protect schools (who have massive water wastage out of school hours) and households.

Due to its solid marketability, strong interest in the product has been received from overseas customers and distributors, and recent distribution MOU’s have been signed for Thailand, Malaysia and Singapore and Indonesia.

The H20 Pressure Pump Controller is currently available by individual order and is due to go into commercial production in October 2010.

For more information:

Visit http://www.h2organiser.com.au for more company information.

Friday, August 27, 2010

Cold Sore Myths Exposed

Cold Sore Myths Exposed

Even though cold sores affect over a third of all Australian adults, there is still much confusion and various myths amongst sufferers and non-sufferers alike about what causes them. Here are five of the most common myths when it comes to cold sores:

Myth # 1 – Cold Sores are caused by poor diet
A poor diet can make a cold sore reoccurrence more likely but cold sores are not actually caused by what you eat or drink. Instead cold sores are caused by a tiny virus called Herpes simplex virus or HSV.
Once you catch the cold sore virus it remains in the body until it is “activated” and causes symptoms, such as a little cluster of blisters on the lip. Things like poor diet, stress, hormones, extreme changes in the temperature and being sick can sometimes contribute to the cold sore virus becoming active.

Tip: If you are already prone to having a cold sore then what you eat can make a difference. In addition to eating as healthily as possible, try avoiding or reducing foods such as chocolate and nuts which are both high in the amino acid Arginine and low in the amino acid Lysine. Arginine is an amino acid which can aggravate the cold sore virus for some people, especially if it is not balanced by a proportional amount of Lysine in the diet.

Myth #.2 – Cold Sores ‘pop up’ in winter after a cold or flu
Also called fever blisters, cold sores have earned their nickname because they can appear after a person has been ill or had a fever. Since we are more likely to catch a cold or flu during winter these colder months are often referred to as the “cold sore season”.

However, cold sores can strike at any time of the year and are common in summer months too. This is because UV sun exposure can irritate the delicate skin on the lips which can sometimes trigger a cold sore.

Tip: Taking an immune boosting product during winter and using a moisturising lip balm with SPF 15+ sun block during summer can help to prevent a cold sore attack.

Myth #.3 – Cold sores take several days to heal
Not necessarily so, it really depends on how your body naturally responds to the cold sore virus, your particular symptoms and what treatment you use - if any. Some people prefer to just ‘ride it out’ or use a home remedy to try and prevent or clear the blisters such as applying cold tea bags, ice, honey or dabbing alcohol.
A typical cold sore will go away in 1 to 2 weeks if no treatment is used. However, there are now clinically trialled cold sore products which can help to speed healing, so it may not always be necessary to hide the days away waiting for a cold sore to clear.

Tip: In October 2009 a world first “once only” cold sore application was released in Australian pharmacies under the name Dynamiclear Rapid®. This offers sufferers a new way to manage cold sore symptoms without the need for daily or repeat applications. Also obtainable are Acyclovir based creams which have been available since the 1980s. These creams are recommended to be applied 5 times per day for 5 days and need to be started at the first sign of symptoms.


Myth #.4 – If someone in your family gets cold sores you will get them too
No, not necessarily true. Cold sores are not a genetic condition, meaning they are not passed on from a parent to a child in the DNA or genes. Cold sores are spread by direct contact with the virus while it is active on the skin’s surface.

For example, if you kiss someone while you have an active cold sore this could spread the infection to the person who you kissed.

Tip: To prevent spreading a cold sore, do not kiss another person whenever you notice symptoms or feel one coming on. This includes from the first moment you feel symptoms until the skin has completely healed.

Myth #.5 – Cold sores can be spread via a person’s saliva
This is a misconception. Cold sores are not spread via body fluids such as saliva or blood. Cold sores can however be spread via an object if it has come into direct contact with the active cold sore virus and then touches healthy skin shortly after, such as through sharing the same drinking glass, lip gloss or cigarette while a person has a cold sore.

Tip: Do not share drinks, make-up, food, utensils, cigarettes or other inanimate objects that come into contact with your mouth whenever you see or feel cold sore symptoms.

Dynamiclear Rapid® is a world first one application formula for symptomatic relief of cold sores. The actives in Dynamiclear work by penetrating the DNA of the cold sore virus, thereby inactivating and eliminating the virus on direct contact. Unlike existing cold sore products, results are seen rapidly from just one application, and there are no inconvenient repeat applications. One breakout = One application.

For more information visit http://www.dynamiclear-rapid.com or phone 1800 646 921

Tuesday, July 27, 2010

Concept to Reality – The Design Journey | Free seminar for NSW businesses

MEDIA RELEASE
28th July 2010

Concept to Reality – The Design Journey
Sydney Powerhouse Museum


Free seminar for NSW businesses

Tuesday 10th August from 2:00pm - 4.00pm

Innovation through design is one of many competitive weapons used in business today. Bringing these design ideas to market however, needs a solid, systemised approach in order to ensure that they are fully realised on a commercial level.

Presented by the NSW Innovation Advisory Service (IAS), the seminar Concept to Reality – The Design Journey outlines how to turn ideas and inventions into viable, marketable products. This seminar will provide a step-by-step guide on how to avoid the pitfalls of developing an idea and will cover the critical elements needed to turn a sketch on paper into a commercially viable product. Using local case studies we will observe practical pathways to commercial success that will help inventors and designers turn that product into reality.

Concept to Reality – The Design Journey will be presented by Andrew Dowe, Senior Client Manager with the NSW Innovation Advisory Service, with the case studies presented by Tim Phillips from Sydney Design Firm Kennovations, who will cover topics such as how to design for a market, manufacturing (including sourcing manufacturers overseas), rapid prototyping, and assessing the viability of a design. They will be joined by Chris Carter of Davies Collison Cave, Australia’s leading Intellectual Property (IP) firm to discuss the relevant intellectual property matters such as brand management, trade marks and patents that will help you understand how you can protect your ideas and designs.

A free consultation service will be available with the NSW Innovation Advisory Service, Davies Collison Cave and Kennovations the following day on Wednesday 11th August.

To book appointments call 1300 411 417 or info@ausinvent.com or visit http://www.ausinvent.com

The NSW Innovation Advisory Service is supported by the NSW State Government to support innovators, inventors, entrepreneurs and small to medium enterprises to turn new ideas into viable products and new businesses.

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For further information or interview opportunities please contact:

Brianna Power
Affinity Marketing
P: 02 8006 5035
M: 0403 904 912
E: brianna@affinitymarketing.com.au

Kate Ingham
Alchemy Equities
M: +61 414 321 641
E: kingham@alchemyequities.com.au

Thursday, July 22, 2010

PM PUTS THE FOCUS ON OUR RANGA RELATIVES

MEDIA RELEASE: FOR IMMEDIATE RELEASE

PM PUTS THE FOCUS ON OUR RANGA RELATIVES

Julia draws attention to the plight of our endangered friends

Adopt an infant orangutan and help save this magnificent species

Feel like following the red-head revolution? Why not add a new member to your family? Get involved by inviting a critically endangered, cuddly member into your family by adopting an infant orangutan through the Australian Orangutan Project (AOP). Share the joy with your entire family and help to bring awareness to the plight of this species in trouble.

Did you know that orangutans are great apes, as opposed to monkeys, and are closely related to humans, having 97% of DNA in common? For the small sum of just $55 a year, families and individuals can adopt an orangutan and make a real difference to this unique and special species.

14 year old Daniel Clarke, Australian Orangutan Project’s ‘Children’s Ambassador’ calls on all Australians to help save the endangered species. “There are so many orphan orangutans that need our help now. Palm Oil plantations and forest clearing are rapidly destroying remaining habitat and soon there will be too little forest for rehabilitated orangutans to return to. It is my goal this year as Children’s Ambassador is to help raise $100,000 toward the protection of the orangutans.”

Only one out of six orangutan orphans are lucky enough to be rescued from the sides of roads or confiscated from families keeping them as illegal pets, with nearly 1500 orphaned orangutans living in rescue and rehabilitation centres throughout Indonesia and Malaysia.

“Adoption is an opportunity to make a real difference to orangutans’ lives by improving their survival chances, offering them a safe, secure and stable future and habitat. From what our adoptive families tell us it is an enormously rewarding experience for them too,” says Leif Cocks, President and Founder of the Australian Orangutan Project.

The Australian Orangutan Project is a not-for-profit organisation, supporting orangutan conservation, rainforest protection and reintroduction of orphans in order to save the species from extinction. Australian Orangutan Project collaborates with several orangutan conservation projects, as well as providing habitat protection through its own Safeguard project – guard patrols that deter wildlife poaching, illegal logging and land clearing in Borneo and Sumatra.

Further information, adoption details and gift ideas can be found at the Australian Orangutan Project’s website, www.orangutan.org.au

For further information, or to arrange an interview with AOP please contact:

Affinity Marketing Ph: 02 8006 5035 Brianna Power
0403 904 912 / brianna@affinitymarketing.com.au

Thursday, July 15, 2010

Turning Opportunity Into Commercial Reality

Media Release
July 2010

Turning Opportunity Into Commercial Reality
Free Innovation Information Seminar for Businesses in Griffith

Date: Tuesday, 27th of July
Venue: Griffith Leagues Club


INNOVATION IN BUSINESS

Innovation is the competitive weapon of this century. Bringing ideas to market however, needs a solid systemised approach to the commercialisation process, for the idea to be fully realised.

Turning opportunity into Commercial Reality
will outline the steps to consider when commercialising your idea or service It will cover what elements are required to build value into your company, manage your intellectual property and strategies to effectively grow your business or build value into the business and getting it ready to sell. With state and federal sources now opening up to support innovation and early stage commercialisation, there are new avenues to consider for SME’s. This presentation will cover how this support could work for your company.

And with debt equity harder to come by these days for small business, many companies are looking at private equity.

Turning opportunity into Commercial Reality
will be presented by Dan Liszka, Sharon Adams, Peter Steer, Leon Skaliotis, Duncan Farquhar, Matthew Warnken, William Hird & Marion Heathcote.

The presentation will focus on how to:
Reduce the need to take on excessive levels of debt.
Eliminate the need to sell off your business’s controlling interest.
Establish a legally compliant capital raising vehicle.
Companies wishing to explore their financing options in the short or long term should attend.

A free consultation service will be available with both the NSW Innovation Advisory Service or the Visiting Patent Attorney on the following day, Wednesday, 28th of July from 9am to 4pm. To book appointments call 1300 411 417 or info@ausinvent.com.

The NSW Innovation Advisory Service
is supported by the NSW Government to provide practical support and assistance to start-up companies, inventors, innovators and small to medium enterprises through all stages of commercialisation.

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For further information or interview opportunities please contact:
Brianna Power
Affinity Marketing
P: 02 8006 5035
M: 0403 904 912
E: info@affinitymarketing.com.au


Presented by:

Dan Liszka - NSW Innovation Advisory Service -
Provide practical support and assistance to start-up companies, inventors, innovators and small to medium enterprises through all stages of commercialisation.

Sharon Adams - De Bortoli Wines -
Sharon has spent the last 10 years at De Bortoli Wines as the Quality Manager, developing and implementing the Integrated Risk Management System ensuring that all legal and ethical obligations along with quality and food safety requirements are being met.

Peter Steer - FlexTank -
Design, produce and market oxygen-permeable, polymer wine-maturation and storage tanks.

Leon Skaliotis - FT Technologies -
Is an Australian company that developed the Spinning Cone Column for the recovery and management of aroma and flavour. They are also the owners and manufacturer of the Centritherm® evaporator.

Duncan Farquhar - National Wine & Grape Industry Centre -
Has mapped Pathways to Innovation Outcomes for all research being conducted at the Centre.

Matthew Warnken - Crucible Carbon -
Has been leading consulting teams around start-up projects in resource recovery and renewable energy for the last decade.

William Hird & Marion Heathcote - Davies Collison Cave - Australia's leading Intellectual Property (IP) firm, specialising in the protection and enforcement of Patent, Trade Mark and Design Registrations.

Tuesday, July 6, 2010

Top tips for avoiding cold sores during the frosty season

It‘s the time of year when the weather is cooling and the sniffles are sneaking up on us that the cold sore virus likes to play havoc, raising its not so attractive head for all the world to see.

Before that cold sore gets a chance, learn about the various tools available for you to utilise to help minimise the ugly and sometimes painful effects of cold sores.

Lifestyle Tips to Reduce Cold Sores:

• Avoid supplements or protein shakes that contain added Arginine (an amino acid)
• Reduce Arginine rich foods such as chocolate, oats, nuts and beer
• Eat a diet rich in natural foods; cut down on white and refined sugars, white flour, dairy, processed meat products, alcohol, caffeine, saturated animal fats and foods with additives
• Increase the amounts and variety of raw fruits and vegetables in the diet
• Avoid artificial sweeteners
• Drink lots of quality water every day (at least 6 to 8 glasses). Choose filtered, alkaline water where possible
• Avoid steroid based medications if possible, such as cortisone
• Address hormonal imbalances or underlying health issues
• Reduce alcohol and recreational drug consumption
• Meditation – try to clear the mind and let go of negative emotions and attachments
• Try to avoid getting sunburnt or chaffed lips; use an SPF 15+ sunscreen or lip balm, wear a hat while in the sun and limit excessive UV exposure
• Moisturise your lips regularly to help prevent cracking and dryness
• Topically attack each breakout to help reduce viral population
• Take beneficial supplements to help prevent a cold sore recurrence when needed

Natural Remedies to help ward off a Cold Sore:


Andrographis – this wonder herb can inhibit cold sore virus activity in vitro and improve the level of killer T-helper cells (cells in your immune system that are essential to control cold sores). 
Combine with the herbs Echinacea and Olive Leaf for best results.

Lysine
– this is an amino acid that is shown in studies to reduce the frequency of cold sore breakouts and accelerate healing. It does this by naturally restricting another amino acid called Arginine, which the cold sore virus needs to become active.


Broccoli, Cabbage and Brussel Sprouts
– these vegetables are naturally high in a compound called indole-3-carbinol (I3C) which clinical studies show may have the potential to interfere with the way the cold sore virus reproduces, so eat plenty of these veges to help keep breakouts away.

Dynamiclear Rapid® – an all natural plant and mineral formulation that is applied externally onto the skin, demonstrated in clinical trials to give fast relief from cold sore symptoms in just one application. Dynamiclear works by penetrating and destroying the DNA of the cold sore virus, thus ‘inactivating’ the virus on contact. Anecdotal evidence suggests that Dynamiclear may also help to reduce the frequency and intensity of recurring symptoms.

Engystol®
– this is a homeopathic remedy made by a reputable German brand named Heel. Engystol can be beneficial in strengthening an immune response against the cold sore virus, and may be particularly helpful in persistent cases.

Panax ginseng
– if needed can help to counteract the effects of stress, past or present illness, alcohol and other strains on the immune system. This in turn can help to prevent a cold sore.

By educating people about Cold Sores, and the tools and knowledge that can be used to keep them away, it not only helps to ease the pain and embarrassment but can also help to reduce the incidence of cold sore infections.

Here’s to a happy, clear and peaceful winter.

Miriam Spurge

Holistic Viral Consultant, Global Herbal Supplies


For further product information please visit :


Website: http://www.dynamiclear-rapid.com
Phone: 1800 646 921